Rebecca Minkoff & Agyness Deyn hosts Cocktails and Retail Therapy at Danny Masterson’s Store Confederacy

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Confederacy, owned by Ilaria Urbinati and Danny Masterson, is phasing out it’s womens (their menswear is super strong) and invited Urbinati’s close friend, Rebecca Minkoff to takeover the now-vacated womenswear space in Confederacy.

Here’s who was there: Agyness Deyn, Ashton Kutcher, Bijou Phillips, Busy Philipps, Cameron Richardson, Chris Masterson, Chris Pine, Danny Masterson, Daveigh Chase, Giovanni Ribisi, Lauren Conrad, Mary Elizabeth Winstead, Emily Cadenhead and more. Click to Continue Reading

Tales from Will & Kate’s Polo Match & After Party at Chateau Marmont

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Remember when people use to say “let’s do lunch” … ? Well, I think tonight I heard the replacement phrase for that while at an after party for the Foundation Polo Challenge played today in Santa Barbara. The after party was held in Room 64 at the Chateau, more commonly known as the penthouse even though it’s not the top floor.  ON his way out, a friend I’d not seen in ages came flying by at the elevators, without stopping, grabbed me, kissed me, pointed his finger and said “I am SO calling you tomorrow” …

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“It” Lounge = Kari Feinstein’s Style Lounge *Globes Edition*

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Drumroll please…….

This years Kari Feinstein’s Style Lounge for The Golden Globes was held at the always interesting Zune LA, on Beverly Blvd. (Shout out to Kari and Tracy Pendleton !)


What is Zune you ask?  Zune is Microsoft’s way of incorporating nightlife and events with their Zune Ipod.  During the day, this former photo studio, is Microsoft’s office for Zune, and at night, for fun things like birthday parties, concerts, art exhibits, events, and more!

There are three different floors to explore and see all of the goodies that are up for decoration.  If you would like more info on this subject, call Zune LA at (323) 944 0702 or check out the space at is 8275 Beverly Blvd (although it is usually not open to just anyone.)

The bathrooms in Zune LA are very artsy and fun… we like creative bathrooms!

The themes for this gifting suite for me were: ADORABLE, MINIATURE, PETITE, CUTE LITTLE PACKAGING, AND PERSONALIZATION, all of which I and most girls love!

Now for the good stuff !!

The Fry Girl Inc.

As I checked in, the first thing that hit me was the smell of something amazing…MINI DONUTS!

It turned out to be this adorable little station called, The Fry Girl.

The inner fattie in me came out, as I asked The Fry Girl many questions about this amazing concept including: What are the most popular flavors? What is your favorite flavor? etc.  THEN she tells me their other specialities:

♥ Deep fried candy bars that are fried and served with powdered sugar and drizzled with choc and caramel sauce

♥ Gourmet french fries in black and white truffles, rosemary mayonnaise, thai ketchup, sea salt and ,alt vinegar, chipolte mayonnaise, and garlic aiolo sauce.

♥ Choco-waffles, Ice Cream, and Apple fries

I know, you are thinking heart attack on a plate, right? The most scrumptious aspect of all is that these mini donuts are not bad for you! One mini donut is 26 calories, with 3.5 grams of carbs and 1 gram of fat.

Can I get a hellll yaaa?

I just want one of these because it is sooooo cute, omg.

Um, who wouldn’t want this car lol?

Contender for most adorable business card, everrr

LA Native Amber Stevens at The Fry Girl Inc. station

Usana healthcare

The next booth I hit was for Usana Vitamins, and let me tell you, this was such an amazing idea to have at a suite that caters to celebrities.  Why you ask? Because celebs are often very busy and will forget to take their vitamins, and with traveling and stress, need a good night sleep.

Usana wants to make being healthy EASY for you.

Usana customizes these boxes of vitamins for you, after you answer a few questionairs about your life style and habits, then sends you this box that has all of your daily vitamins in one little cute plastic pouch.

The three products that I was told would be beneficial for our readers are MY HEALTH PAK, Melatonin, and Probiotic plus.

My Health Pak – Why this is beneficial:

Its dummy proof….The box opens up to a visual picture of which vitamins you have in your box (exact picture for your convenience).

There is no having to go to all these different vitamin bottles everyday and not having a small place to put them, until you take them.

This kit was made for YOU, not like taking 10 vitamins which you just randomly heard about from Dr. Oz and decided to take.

This is soo cool: You take a 1 minute personalized questionnaire, and then it tells you exactly what you need to take and when.  My results are below.

I was also gifted Usana’s Pure Rest and Usana’s pro-biotic plus.

Pro-biotics are very important because they promote healthy digestion and immune system, and balance out the good and bad bacteria in the gut.

I lovee the packaging for this product, it is soooo adorable and it is so easy to take !  All you do is: Take one of the tiny packets–> empty into any cold drink –> drink up = no bad taste

The last amazing Usana product is Pure Rest, an orange flavored dis-solvable tablet to help aid with sleep.  This product is made with melatonin, a popular natural occurring hormone that regulates ones sleep cycle.  THIS is NOT a sleeping pill, so it doesn’t have any narcotic addictiveness.  Yay for pure rest !

Why was this good to bring to the gifting suite you ask? One reason being is that actors and actresses need sleep in order to look healthy and bbbbeautiful for the upcoming award shows.  One might be anxious and or nervous for The Globes Saturday night and not be able to sleep… que in Pure Rest.  Celebrities also have jam packed stressful schedules, so perfect for a good nights rest, or for when traveling and need to catch up on sleep.  Pure rest is a god send to take because it is natural, non habit forming, and safe.

Amanda Righetti with Usana

Foot Petals

The most genius thing ever..

I’m going to tell you a little story…. My Aunt, Liz (Hiii Auntie !!), has a relative who has always had the worst looking feet ever, as a result of not wearing Foot Petals.  This woman, Woman X,  has bunions, blister scars, and gnarled crossed toes… just ugly feet.  According to my mom, she wore shoes that did not have any cushioning (like Foot Petals gives you) and shoes that did not fit her.  My whole life, my mom has always told me to only buy shoes that fit perfectly and to make sure I put cushions and strip thingys so that I did not end up with feet like Woman X.

I had a job once where I had to wear HIGH heels for hourssss; it was miserable.  I was very phobic that I would develop bunions, gnarly toes, ugly blistered heels, etc, so I obvi stocked up on my supply of foot petals.

See the people at Foot Petals really care, and that’s why they made this adorable handy dandy little tin box to keep in your car.  Talk about convenience !

Another great thing about Foot Petals is that the booklets, instructions, and actual supplies are idiot proof.

Don’t end up with feet like Woman X, buy some Foot Petals.

Daily Truffle perk: Get a Free pair of pink heart Tip Toes

What comes inside the handy dandy tin box

I saw this chair and decided that I either  had to have it or had to take a picture of it… It wasn’t for sale, so I just decided to live with taking a picture.

Melora Hardin (The Office) with Foot Petals

Paleta

Paleta is THE number one personalized food delivery service, according to me ;-)

I mean common, these people built the first green kitchen in Southern Cali AND have their own green house!

Paleta is also great for people who are too busy to make cook, individuals wanting to loose weight healthfully, people who have food allergies and need a gluten or dairy free diet, and anyone else who just wants delish food delivered to their door step everyday.

Paleta meal delivery offers:

Breakfast * Lunch * Dinner * Snacks * Dessert

Freshly made meals delivered daily to your home

Organic eco-conscious cuisine * from the farm to your table

Gourmet taste without the guilt

Hours of freedom from shopping, cooking, and cleaning

A leaner body and more energy to enjoy life

Free delivery * no tipping * no tax

Lets not forget how cute their business cards are with the little mini cut out spoon.

Ashley Greene (Twilight) and pup with Paleta

Kate Flannery (The Office) with Paleta

Molly Sims with Paleta

Infinity Sun

Infinity Sun, the only carbon neutral sunless tanning company, provided their famed tanning service for the lucky attendants of the Style Lounge.

The only sunless tanning system that tans you while acting as multi treatment skin care… Yes, I said sunless tanning + skin care, cool right?

This was another great station to have at the Style Lounge because -face it, we all know it- stars get spray tans before award shows, so this was very convienent !

Infinity Sun’s Celebrity clientele: Brooke Burke, winner of “Dancing With the Stars”, Jessica Alba, Giselle Bündchen, Brittany Spears, Paula

Abdul, Adrien Grenier, Lindsay Lohan, David Beckham, etc.

Featured on TV shows: Sunset Tan, Millionaire Matchmaker, Entourage, The Style Network’s “Style Scenes”, E! Entertainment’s Academy awards “48 hour make-over”, Dr 90210, and many other TV shows!

This the new Spa Lite™, a portable spray tanning machine that boasts a unique and stylish design, state-of-the-art technology and 100% recyclable “Bag in the Box” solution.

Paris asked for her own in pink!

My genius photography skills at the Infinity Sun tanning station

Rex Lee (Entourange) with Infinity Sun

Edyta Sliwinska (Dancing with the Stars) at Infinity Sun

Reebok

The Reekbok station was very popular on the day that I went.

The big to do with the Reebok station is that they are the original makers of this “gym-in-a-shoe sneaker” that many other brands are now copying (lame). I have worn these around a little and they are really cool because the rounded bottom makes every step you take essentially like walking up a stair. It’s the same principle as the elliptical machines at the gym and this shoe technology was actually originally developed by Reebok in-house scientist. This shoe with brains will minimize the workout and maximize the walking you already do with a sole that forces your muscles to tense and flex with every step you take.

Jeremy Renner (The Hurt Locker) with Reebok

I personally need Reebok Easytone’s because the bottom has spiral cushioning for added comfort and they are supposed to reduce fatigue and activate key leg muscles.  I never run or jog, because when I do, my legs get tired and cramp very easily; I hate exercising, with a passion.

Retro Sport

The guys were so excited to get their favorite sports apparel from the Retro Sport station!

You will no doubt be seeing all the hot guys wearing this collection during the upcoming football games.

Retro Sport is a brand that recreates old collegiate, NFL, NHL, Vintage Minor Leave Baseball, and other sports related t-shirts.

Let me tell you first hand, these t shirts are soo comfy and have the vintage feel that everyone loves.

The funniest pictures of the day definitely were with the Retro Sport Mascot.

Eric Stonestreet (Modern Family) with Retro Sport

Alexander Gould (Weeds) with Retro Sport

Gilles Marini (Dancing with the Stars)with Retro Sport

Guests in action

Californication and Sex in the City star, Evan Handler having a tiff with the valet  Don’t you love camera phones?  I HAD to get a picture of this, because it was too funny.

Stephanie Pratt eating the very popular Rasta Tacos, and trying on Reebok Easytone shoes

Victoria Hervey taking a picture with the Retro Sport mascot

Ashley Jones trying on jewelry from Caselnuovo d’Aiassa Designs

Dr. Rey talking to Extra TV about Heidi Pratt’s plastic surgery

Felicity Huffman trying on jewelry

Paris Hilton asking for a pink Infinity Sun tanning booth

Estella Warren trying on Ice Watches and walking away with a few

Extra TV asking celebs what their thoughts were on Heidi Pratt’s plastic surgery (magazine in hand)

Lauren Sanchez leaving in her black Cadallic Escalade

Ashlyn Gorse arriving in a blue Porsche

Evan Handler (Californication) sporting Cash 4 Gold

Craig Robinson (The Office) with Ice Watches

Nick Verreos (Project Runway) with Vineyard Vines

Neve Campbell with Reebok

Yara Shahidi (Imagine That) with the Retro Sport mascot

Cheryl Hines (Curb Your Enthusiasm) with Vinyard Vines

Yayyy Feinstein Mcguiness PR, you get a gold star for a job well done !

For more info or to purchase the items mentioned, please go to the following websites:

Thefrygirlinc.com

Usana.com

Reebok.com

Paleta.com

Footpetals.com

Retrosportapparel.com

Is Paris Hilton the Dr. Dre of reality TV stars?

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Ever noticed that almost every reality star is FROM L.A.? You may not have noticed if you didn’t go to school with ten of them — but we did and we are here to take you on a deeper look at all the L.A. Natives from Beverly High, Crossroads (Spencer Pratt, Roxy Olin, Whitney Port), Buckley (Paris Hilton, Kim Stewart, Nichole Richie), and Malibu High (Brody Jenner, Chad Rogers) who have single-handedly created a world of reality shows between them and their friends – ALL STARTING WITH PARIS.

In 2004, when I was at The Lounge on a Thursday, or a Monday at Joseph’s (thank you Bolthouse), Paris would strut in with Kim Stewart, Nichole Richie, Caroline d’Amore, her sister Nicky Hilton, Kim Kardashian and possie. The paps out back Jen Rosero use to hold at bay with her giant fist would DIE over Paris coming out – cause she’s model tall and model thin and model pretty; add in a household name like Hilton and you have a celebrity in the making.

Enter Untitled Management – the “IT” Management company of the day who was sister companies with Maverick Films (Madonna) who was still in it’s infancy and later turned into Mark Morgan films (my old boss – love Mark) who is responsible for a little series called TWILIGHT. Jason Moore at Untiled Management was very looped in, very charismatic, all over town, knew everyone, etc and basically turned local celebrity Paris Hilton into household name.

Paris is like the Dr Dre of reality stars because for every person she makes famous, they make three people famous, and they make three people famous! Paris even has a mentor who brought her up (not really but) Jamie Johnson paved way for it to drool over “children of” on TV and was too ahead of his time, with his sort of weird, kind of amazing doc Born Rich (2003), about NY kids.

  • From Paris, The Simple Life was born and Nicole Richie got famous, from Nicole, Rachel Zoe (her stylist) got famous and got her own show The Rachel Zoe Project. Taylor Jacobson (Beverly Hills High), is Rachels assistant on “The Rachel Zoe Project.” Also, from Nicole Richie, the much loved Adam Goldstein aka DJ AM (RIP) got famous and was eventually given his own MTV show Gone Too Far which was aired after his death :(
  • From Paris, her mother Kathy Hilton got famous and was given her own realty show called I Want To Be a Hilton on NBC.
  • From Paris, her aunts Kim and Kyle Richards became recognizable to the casting directors of the Real Housewives of Beverly Hills who immediately decided to build the cast around Kim and Kyle Richards. Kyle brought on her bff Lisa Vanderpump (love her!) and Lisa brought on Adrienne Maloof and Adrienne brought on Taylor and Camille.
  • From Paris, Kim Stewart got famous who is the daughter of Rod Stewart and older sister of Sean Stewart. Sean Stewart was cast on Celebrtiy Rehab which also featured L.A. native Seth Binzer (Crazytown and I think went to Beverly but I know for sure he was in CBS ;) his tag name was “Back”). He was later cast of Sons of Hollywood with Randy Spelling (John Thomas Dye) and David Weintraub, all LA Natives. Tori Spelling also landed a show with her husband Tori & Dean.
  • From Paris, Nicky Hilton got famous and from her, David Katzenberg (Harvard-Westlake) her bf got famous – watch for his new MTV show HARD TIMES.)
  • From Paris, Caroline d’Amore got famous and she had a little Miami show she hosted briefly but also got famous for being hot, being a hot Dj, and being – BY FAR – the sassiest girl on the catlwalk every year Smashbox had LA Fashion Week, and at every To Be Free show (when Spin Shoppe and The Alliance use to host), etc.
  • Simple Life paves the way for Filthy Rich cattle drive - Courtenay Semel and Kourtney Kardashian are cast.
  • From Paris, Kim Kardashian got famous because they use to go out a lo. Soon Keeping up with the Kardashians is born. Kim paves the way for her sisters to become stars and they branch out with Kourtney and Khloe Take Miami. Then Kim’s friends and sometimes publicists Jonathan Cheban and Simon Huck got the showThe Spin Crowd based on their company Command PR.
  • Keeping up with the Kardashians paves the way for Pretty Wild with Alexis Mieiers from (or maybe not) The Bling Ring (who robbed Orlando Bloom, etc.).
  • From Paris, Brody Jenner got famous. They use to hang out a lot and were friends from high school. Brody is Kim Kardashian’s step-brother and Spencer Pratt is his best from from Crossroads high school in Santa Monica. Spencer was sort of masterminded the entire Princes of Malibu show (remember that? re watch it – its good and very truthful about Malibu Colony). After the Princes of Malibu, Brody was seen on The Real OC all the time with his friends 3 promoter buddies Taylor Mosher (LA native, promoter and designer for ArchAngel and known as “Sleazy T” on The Hills), Ryan Cook (the adorable Canadian promoter with blonde curls, always on The Hills), and Frankie Delgado (who I love, also a promoter and a regular on The Hills). A little side not but Jared Najjar used to be the financier behind Brody and Spencer’s success and helped them start all start Archangel jewelry. Jared recently opened Prism gallery on Sunset and has a lot of support from modern art world royalty like Dasha Zhukova and PC Valbormida and even hosted the after for the annual MOCA gala during it’s first year. From The Hills, Lauren’s boss at People’s Revolution, Kelly Coutrone got her own spin -off show Kell on Earth.
  • From the Real OC, The Hills was born. Spencer Pratt was responsible for getting his friends from Crossroads (high school) in Los Angeles on the show - Whitney Port,who later brought on Roxy Olin and his sister Stephanie Pratt (Crossroads).
  • Then The Hills segways into The City and Whitney brings along bff Roxy Olin (also a Crossroads girl)- on which Olivia Palmero, already made famous by www.socialightrank.com (now defunct), becomes a reality star
  • The City with Olivia Palmero paves the way for High Socity with Tinsely Mortimer
  • LA / Malibu native Chad Rogers, a realtor at Paris Hilton’s dad’s company Hilton & Hyland and friend of Paris, gets a show -Million Dollar Listing - with two other realtors Josh Flagg and Madison Hildebrand - all of whom happen to also be LA Natives - coincidence? I think not!
  • Paris’ new show on Oxygen, ”The New Untitled Paris Hilton Project,” will feature her new gang of closest friends Brooke Mueller (Charlie Sheen’s ex), Jennifer Rovero (Hilton’s photographer, and former Playboy model and ex-girlfriend of Fred Durst) and fellow socialite Allison Melnick. Allison - party promoter, celebrity wrangler and bff to Paris – has had many cameos on reality shows already, including P Hil’s My New BFF.

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