Night of November 11th, 2010…..Alberta Ferretti, W Magazine, The Joffery Ballet, Beautiful weather…” These are a few of my favorite things “.
W Magazine, Liane Weintraub, and The Center Dance Arts present a cocktail reception and shopping fete previewing Alberta Ferretti Spring 2010 Collection in celebration of The Joffrey Ballet’s, Cinderella at the Dorothy Chandler Pavillion.
It’s that time again, where fashion insiders get to preview the next “must have” lines of the next season. To the average person, thinking about a preview of spring clothing (When we haven’t been able to wear our new amazing winter purchases ) is a very odd idea…. But people in the design world know that fashion designers are always six months ahead, at least!
Caroline and I were lucky tonight to get a glimpse of the Alberta Ferretti Spring 2010 ready to wear collection, at the beautifully designed Alberta Ferretti store at 8626 Melrose Avenue. Beautiful models did parade around the store in select looks from the Spring collection.

Photo: Tyson Park, Caroline Roman, Lauren Brokaw, Lily Hüber

Alberti Ferretti store on Melrose. The store has magnetic panels throughout the walls on which magnetic shelves and hanging manquinns are attached.
This ethereal collection is very cohesive and wearable for twenty somethings on up. Meet your grandmother for tea at the Peninsula, or jet off to a fashionable event… say at the Alberta Ferretti store

AF spring 2010 has designed frocks for the modest costumer to the daring fashionista. The looks from this season consist of tasteful mini dresses and embellished long dresses, blouse/ skirt duos, sophisticated event dresses, two tone trench coats, flowy satin pants, and a stylish updated version of a 1940′s skirt suit combo.
This romantic spring collection was all about the details and manipulation of fabric. From the stunning flower embellishments, delicate pleating, and basket weaved effect to the beautiful drapery, exposed lingerie pieces, cut out’s, and visible seams. This collection put a new spin on the flirty yet lady like look for spring.
Colorful satin belts were a very important accessory for this show, appearing in approximately one third of the runway looks.
The colors that stood out were mostly neutrals, tints and shades of grey, yellow, purple, blue, and vintage pinks.

Fashionable attendants included: Fingerprint’s
Jessica Meisels, Stylist and C Magazine Editor
George Kotsiopoulos, Style.com Blogger and Senior Fashion News and Special Projects Editor of V magazine
Derek Blasberg, Decades
Cameron Silver, Actress
Ever Carradine, Jewelry designer
Nola Singer, LA Time’s
Jessie Rubin,
Craig Cardon, Real estate whiz
Tyson Park, and photographer
Alex Berliner. Guests sampled passed hors d’oeuvres accompanied with white wine and sparkling water.
Of course I didn’t forget my gift bag; a male friend even wanted one ! W Magazine and Alberta Ferretti sent us home in style with a large black patent tote sporting an amazing deep purple interior… Surprise! Inside was an adorably packaged box of Alberta Ferretti perfume and the fashion bible, W Magazine.
The Joffrey Ballet presents, Sir Frederick Ashton’s Cinderella set to Serge Prokofiev’s brillant score. Five showings only, January 28th, 2010 – January 31st, 2010 at the Dorothy Chandler Pavillion. Tickets available at Ticketmaster.com
Gift bags
Cameron Silver of Decades, with Tracey Ross


Alberta Ferretti Spring 2010 Collection photos from Style.com
Party pics from MARK WOODWORTH